Collierville Awarded Best Main Street In America August 15, 2014 Karen Focht Danny Rae Williams, still pumps gas for patrons of McGinnis Service Station on the town square in Collierville, Tennessee. It can also be a gathering place for his friends to come and spin a yarn. With it's hometown charm and southern hospitality and flower-laden town square, Collierville has been awarded, Parade Magazine's designation as America's Best Main Street.